Multi-Channel Customer Intelligence

Slalom Consultant Niti Vaish

Slalom Consultant Niti Vaish has more than 15 years of management and development experience and focuses on a 'top-down-bottom-up' approach to creating integrated, holistic, actionable multi-channel strategies.

Background

As mobile and social are quickly becoming new channels for customer acquisition, customer engagement, delivering customer service, and generating additional revenue streams; many brands in retail, hospitality, health care, media, and financial services are using mobile, social, and digital channels as multiple customer touch-points.

With the exponential growth of these channels, it is critical that brands are able to create a Read more of this post

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