Key takeaways from NRF’s BIG Show 2014

 Ian Rogers

Ian Rogers

National Retail Federation’s 103rd annual BIG Show broke records with 30,000 attendees, 500 exhibitors, and 120 educational sessions. As usual, all the hot topics on the minds of today’s retailers were on the agenda, as well as a broad range of diverse technology exhibits.

Leading retailers from across the country were present, with different business goals but a seemingly shared vision: improve the customer shopping experience across multiple channels—online and off. Here’s a rundown of some of the few key themes and notable technologies that came up time and again at this year’s show. Read more of this post

Demystifying predictive analytics: evaluate your infrastructure

Saken Kulkarni

Saken Kulkarni

Technology’s changing by the minute, and so is your customer’s behavior. How do you find out where your customers are and how they’re making purchase decisions, and then swiftly react when that all changes? Customer-centric, predictive analytics are an important piece of the solution, and a key theme at NRF’s 2014 Big Show (and what this blog series is all about). A couple weeks ago, I talked about how to start building a customer-centric organization by analyzing the status quo. The next step is evaluating your infrastructure to lay a solid foundation for your analytics program. Read more of this post

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